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Advance information sheet

Also known as an AI or AIS. Single sheet of standard-size paper announcing a new publication to book trade partners. The AI normally gives basic bibliographic details, key selling points, a blurb, cover image, brief author information and (not least) ordering/availability details. Here is an example.

This definition is extracted (and expanded on) from the book Getting Published: A Companion for the Humanities and Social Sciences by Gerald Jackson and Marie Lenstrup. It was first referred to in the blog Getting Published in a post on announcing your book.

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