Home > Uncategorized > Distributor

Distributor

Company (often another publisher) selling a publisher’s list (normally on commission) in a specific territory, frequently on an exclusive basis.

For example, NIAS Press handles its own marketing and promotion in Europe, all sales being handled via its warehouse in the UK. Outside Europe, however, the Press has a network of distributors and agents covering every part of the world and undertaking both sales and marketing functions.

This set-up is quite normal but it is also quite common for smaller US and European presses to have little or no representation abroad. It astounds me that the booming Asian market is quite often ignored or undervalued.

This definition is extracted (and expanded on) from the book Getting Published: A Companion for the Humanities and Social Sciences by Gerald Jackson and Marie Lenstrup.

Advertisements
Categories: Uncategorized
  1. No comments yet.
  1. No trackbacks yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: