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Typography

The study of typefaces, as well as the art of designing, setting and arranging type (as opposed to typesetting, which is the process, or craft, of actually setting the type). Traditional typography follows four principles: repetition, contrast, proximity, and alignment.

This definition is new, i.e. not extracted from the book Getting Published: A Companion for the Humanities and Social Sciences by Gerald Jackson and Marie Lenstrup. It was first referred to in the blog Getting Published in a post on what is typesetting.

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